Audience-targeted social strategy tool for young musicians

I don’t know who’s managing him, and I’m not a PR expert, but they’re making far too many avoidable mistakes. As a teenager with Wizkid as his father and those insane streaming numbers from his debut EP, you’d expect the team to lean into that momentum. This was the perfect time to create fun, relatable content with his friends, the Gen Zs, and Gen Alphas, using his sound to build his own identity. He had the potential to take over TikTok and every other platform when the EP dropped, but instead they pushed this ‘grown’ image, posting clips with adults instead of helping him cultivate a fanbase that actually reflects his age and vibe. Something is off, and his management and PR team need to fix it fast✌️✌️✌️