Content Pillar-to-Bucket Generator & Planner

𝟭. 𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗯𝘂𝗰𝗸𝗲𝘁𝘀 (𝗮𝗻𝗱 𝘄𝗵𝘆 𝘁𝗵𝗲𝘆'𝗿𝗲 𝗻𝗼𝘁 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗽𝗶𝗹𝗹𝗮𝗿𝘀) A lot of people confuse content buckets with content pillars. No they are not the same Content pillars are the big topics your brand is built on. These are the 3-5 main themes you want to be known for. Content buckets on the other hand are the smaller angles inside each pillar that let you look at the same topic from multiple directions. I want you to think of it like this: Pillars are the rooms in your house. Buckets are the furniture inside each room. The furniture is what makes the room functional. Without it, you just have an empty space. For example: Let's say your pillar is "Web3 education." Your buckets might be: ↳ Beginner-friendly guides ↳ Scam awareness and protection ↳ Market psychology and behaviour ↳ Tools and platforms worth using ↳ Mindset shifts for long-term success Same pillar. Five different POV. Each one gives you a fresh angle without abandoning your main message. This is what prevents your content from feeling random. Buckets give you structure without putting you in a creative box.