On-chain athlete identity & likeness monetization protocol

The word “brand” undersells what athletes can build. A brand is static... an image. An economy moves. @SCORProtocol turns athlete identity into programmable infrastructure. Each likeness registered on-chain can generate yield across any app that uses it. That’s passive income built on authenticity. I know athletes who’ve struggled to monetize ethically because middlemen own the rights. SCOR cuts that chain. Fans get fair access, athletes get autonomy, and the network runs the math. It’s not influencer culture... it’s ownership culture. And that shift will outlast every hype cycle we’ve seen so far.